Victoria's Secret Pink University Line to Include HBCUs
The university line of Victoria's Secret Pink is adding Historically Black Colleges and Universities (HBCUs) to its fashion sense. Initially the line, featuring just over 30 colleges and universities did not include one HBCU… That is until Amelia Reid, a sophomore at Howard University, put the fire under their pink covered bottoms.
The student emailed Victoria's Secret corporate office and even started a Facebook group called "HBCU Ladies Wear Victoria's Secret Too" according to Black Enterprise magazine. Soon after the Facebook group gained momentum, a representative from Victoria's Secret reached out to Amelia Reid and let her know that the company had planned to roll out HBCU Victoria's Secret Pink wear during the fall season and the omission was due to business plans (acquiring branding). Still… Way to go Amelia! Lord knows Brown girls love the pink V.S.
Starting very soon, five HBCU's will be featured in the Victoria's Secret Pink collegiate collection including Howard University, Florida A&M, North Carolina A&T, Hampton University, and Southern University.
The student emailed Victoria's Secret corporate office and even started a Facebook group called "HBCU Ladies Wear Victoria's Secret Too" according to Black Enterprise magazine. Soon after the Facebook group gained momentum, a representative from Victoria's Secret reached out to Amelia Reid and let her know that the company had planned to roll out HBCU Victoria's Secret Pink wear during the fall season and the omission was due to business plans (acquiring branding). Still… Way to go Amelia! Lord knows Brown girls love the pink V.S.
Starting very soon, five HBCU's will be featured in the Victoria's Secret Pink collegiate collection including Howard University, Florida A&M, North Carolina A&T, Hampton University, and Southern University.
